Ideas - Click Marketing Automation for D365

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Information about the Product Ideas portal can be found in this support article.

To submit ideas related to Click Intelligent Dashboards please go to this link.

Differentiate between 'Unsubscribed/No Opt-In'

When looking at the email send report in order to determine why recipients were excluded, one of the most common reasons is 'Unsubscribed/No Opt-In.' It would be very beneficial to understand if they A. Were opted-in but chose to unsubscribe or B. Never opted-in at any point. Currently however both circumstances are lumped into one title. If we understood which recipients were never opted-in at any point, we could pursue getting them to subscribe, where we wouldn't approach recipients who unsubscribed the same.

It's a liability if we opt them in and they were an actual unsubscribe. Hence the need for a proper definition to seperate 1. Unsubscribed and 2 No-Opt in (never opted in)

  • Guest
  • Sep 13 2023
Email Marketing
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