Ideas - ClickDimensions Marketing Automation for D365

Not all page views are created equal. It would be great if you could add a scoring rule that allows for different scoring for specific pages. Some pages are indicative of someone researching you and your company (about us, for example). I feel a page view of a search result or specific item isn't nearly as important and someone actively wanting to learn more about US, not just our products.

Not only will this allow you to value certain page views differently, it can also help identify and cut down on Spam BOT results.

For example, we currently add a 1 x 1 pixel link to every email that goes to a page titled "Bot Catcher". That link is invisible to the naked eye and it is EXTREMELY unlikely a human would click on it. If we can score based on specific pages, I could then decrease the score it a lead or contact visits "Bot Catcher" and therefore limit the impact of bots on our scoring models.